PersonalBusiness
About the NRMASupportAccessibilityAccessibility
MyNRMA Logo
  • About the NRMA
  • Support
  • Accessibility
Open Road
News
2025
How the NRMA is recognising First Nations through new vehicle artwork

How the NRMA is recognising First Nations through new vehicle artwork

The NRMA’s new vehicle artwork honours First Nations cultures, showcasing reconciliation through fleet stickers and a fully wrapped RAP car that acknowledges Country on every journey.
How the NRMA is recognising First Nations through new vehicle artwork
9 July, 2025
Written by  
Alexandra Voyage

Across Australia, NAIDOC Week is a time to celebrate and honour the rich history, culture and achievements of Aboriginal and Torres Strait Islander peoples. It’s also an opportunity for organisations to reflect on how they can contribute to reconciliation – not just during NAIDOC Week, but every day.  

This year, the NRMA is taking a bold step forward, proudly displaying its commitment on the roads with special stickers fitted on all roadside patrol vehicles, and a new, fully wrapped vehicle adorned in its Reconciliation Action Plan (RAP) artwork.

Acknowledging Country, every kilometre

The NRMA’s roadside patrol vehicles and tow trucks now feature new stickers carrying a deep message. Far more than decorative, these stickers acknowledge the many different First Nations Countries that NRMA teams travel across every day.  

Among them is a dot circle motif, representing communities and the places they meet, drawn from a larger artwork titledCharging Together Towards a New Dreaming, created by Kamilaroi artist Bianca Gardiner-Dodd. Bianca’s piece tells the story of the NRMA’s journey and highlights how we’re all interconnected with each other and with our environment.

By carrying this symbol on every patrol car, the NRMA is sending a message of respect for Country. Spelled with a capital C, ‘Country’ isn’t just land or geography: it’s a living entity that includes waterways, animals, plants, and the profound spiritual connection people have to them all. 

RSA sticker

A moving canvas: the fully wrapped roadside vehicle

Taking this initiative even further, the NRMA has introduced a special patrol vehicle fully wrapped in its RAP artwork. To be seen cruising the streets around Sydney Metro and Dubbo areas, these vehicles serve as a travelling celebration of First Nations cultures and a powerful statement of the NRMA’s reconciliation vision. 

The artwork is rich with meaning, weaving together elements like fish scales to represent waterways and ferries, kangaroo tracks to acknowledge the land and native animals, and lightning bolts symbolising energy and the NRMA’s future-focused direction with electric vehicles.  

Topographic lines, sand dunes and travel pathways tell stories of journeys across diverse landscapes, echoing the NRMA’s own mission to keep Australians moving safely and confidently. 

Every swirl, dot, and pattern contributes to a bigger picture and is a visual representation of over 60,000 years of First Nations knowledge, history, and ancestry intertwined with more than 100 years of NRMA’s history and service.

RSA wrapped vehicle

Why these initiatives matter

The decision to showcase reconciliation commitments so visibly on NRMA vehicles stems from a clear organisational vision: a future where First Nations culture is rightfully seen, heard and celebrated as part of everyday Australian life. 

As NRMA teams travel thousands of kilometres each day to assist members, these moving artworks help start conversations, spark curiosity, and encourage everyone to learn more about the Countries they’re travelling through. 

Over time, we begin to remember and recognise these Countries — deepening our connection to the places they travel. 

Looking ahead

As NAIDOC Week invites us all to celebrate First Nations culture and history, the NRMA is proud to play its part by recognising Country every time a patrol car hits the road. It’s a meaningful way to honour the diverse Countries that make up Australia and the incredible resilience, knowledge and culture of the First Nations peoples who have cared for these lands for tens of thousands of years. 

So next time you see an NRMA patrol vehicle come to the rescue - or spot the fully wrapped RAP car travelling along the highway - take a moment to appreciate the deeper story it carries. It’s not just about roadside assistance; it’s about driving forward together on a path toward greater understanding, respect and reconciliation. 

 
Share this article
facebook
twitter-x
linkedin
Pinterest
Whatsapp
Email

You might also like

Hands stacked on a wooden stick with Aboriginal markings
Hands stacked on a wooden stick with Aboriginal markings
Our reconciliation journey
Our reconciliation journey
Hands stacked on a wooden stick with Aboriginal markings
Hands stacked on a wooden stick with Aboriginal markings
Our reconciliation journey
Our reconciliation journey
NRMA's message stick
NRMA's message stick
Celebrating NAIDOC Week with NRMA’s message stick
Celebrating NAIDOC Week with NRMA’s message stick
NRMA's message stick
NRMA's message stick
Celebrating NAIDOC Week with NRMA’s message stick
Celebrating NAIDOC Week with NRMA’s message stick
A person stands at a deck as children run past by the beach
A person stands at a deck as children run past by the beach
NRMA Parks and Resorts celebrated for community impact
NRMA Parks and Resorts celebrated for community impact
A person stands at a deck as children run past by the beach
A person stands at a deck as children run past by the beach
NRMA Parks and Resorts celebrated for community impact
NRMA Parks and Resorts celebrated for community impact
NRMA deckhand Thomas Wright standing on a dock with a boat in the background.
NRMA deckhand Thomas Wright standing on a dock with a boat in the background.
The NRMA deckhand who turned his life around
The NRMA deckhand who turned his life around
NRMA deckhand Thomas Wright standing on a dock with a boat in the background.
NRMA deckhand Thomas Wright standing on a dock with a boat in the background.
The NRMA deckhand who turned his life around
The NRMA deckhand who turned his life around

We're for rewarding all Australians

Menu
Membership
Roadside assistance
Cars and driving
Car batteries
Car insurance
Driving lessons
Travel
Quick links
Renew membership
Request roadside assistance
Join My NRMA Rewards
My NRMA app
Find offers and discounts
Find electric vehicle chargers
Support
About us
Who we are
Our community impact
Careers
Media
Connect with our community
instagram
facebook
youtube
twitter-x
linkedin
©️2025 National Roads and Motorists’ Association Limited. ABN 77 000 010 506.
Sitemap
Privacy policy
General conditions
Cookie policy